Recent Campaigns and Victories


PUEBLO Youth Committee wins SMAT Bus Route Changes for Working Neighborhoods!

The PUEBLO Youth Committee collected over 300 signatures and restored bus routes on Western Ave. and an unincorporated town called Tanglewood, both predominantly working class neighborhoods.With the pressure of so many complaints and 3 media outlets covering this youth effort, Santa Maria Area Transit (SMAT) agreed to host two open house meetings to address these concerns in November.The youth also reached out to peers from Tanglewood, where students that live in Tanglewood regularly take 2 hours to get home from high school because of the extreme lack of bus services and mobilized a strong presence of busriders at the two public meetings held on November 16th and 19th.

The SMAT public meetings proved to be successful. With PUEBLO’s help the meetings were well attended and fully bilingual. SMAT and busriders worked together towards solutions and will see the changes they advocated for implemented in April 2012. There will be a bus route back on Western and more frequent transportation to and from Tanglewood!

Press Coverage on submission of signatures to SMAT:

Press Coverage on SMAT Public Meetings:

Univision: " PUEBLO Lucha para Modificar Rutas de SMAT"- Nov. 22nd 

PUEBLO and Friends of Fesler Fight to Keep Metal Scrapyard out of Low-Income Neighborhood!

  • PUEBLO's Housing Committee has partnered with a new community group called Friends of Fesler to fight off the placement of a hazardous metal scrapyard in the middle of a low-income Latino neighborhood and at one of the most dangerous intersections in town. After hosting a successful press conference, the Housing Committee is mobilizing its members and partners in environmental organizations to oppose the project in City hearings. After the Committee filled City Hall twice and highlighted legal concerns around the project, on March 21st the City Planning Commission voted to remove the project from the agenda until further notice. This step would require the company to complete the submission process all over again, which seems unlikely in light of public scrutiny.

City will consider further studies before deciding on recycling facility

Residents rally against recycler:


Local Residents Protest Proposed Recycling Yard:

Hearing on proposed recyling center postponed as crowd gathers:


By operator’s request, Planning Commission continues hearing to March 21:



Housing Victories

  • Rental Housing Roundtable wins Tenants Displacement Assistance Ordinance!
    • December 7, 2010, The Rental Housing Roundtable (RHR), a coalition of 30 organizations including PUEBLO, and
      landlords, collected over 1,500 individual endorsements and worked tirelessly for two years to ensure broad support of the amendments.

      The amendments expanded the rights of renters in Santa Barbara
      The vote came as the community commemorated the second anniversary of the
      Modoc evictions of 2008. This eviction displaced 36 low-income families and
      disrupted the school year for over 90 children in the middle of the holiday season.

      The amended Ordinance 4444 will provide relocation assistance to tenants
      evicted due to renovations, rezoning, code violations and demolitions. By
      approving this ordinance, the Board of Supervisors took a step toward creating a
      more fair and just Santa Barbara County.


  • PUEBLO's Housing Committee partnered with CRLA to conduct know-your-rights workshops and launch a large-scale Renters' Needs Assessment. Starting in September, the Promotores collected over 200 surveys from renters, asking questions about housing quality, tenant-landlord relationships, and compliance with basic tenants’ rights. CRLA has put together a report of these results, and the Promotores will base their 2012 action plan on the results. Last October the group achieved their first victory. After providing testimonies to the City of Santa Maria's Traffic Committee, they won traffic calming measures at dangerous curves in their neighborhoods. On December 13th, they also organized a successful Tenant’s Rights Workshop attended by 150 renters.

The Committee for Improved Community Services bring the Mexican Consulate back to Santa Maria!
  • PUEBLO’s Santa Maria Immigration Committee for Improved Community Services (CICS), a coalition of over 15 organizations and agencies which succeeded in restoring Mexican Consular services to the City of Santa Maria in October, following a threatening letter from the Mayor threatening to send ICE and the Santa Maria Police Department if the Consulate came to the City. CICS saw that working to address the issue through the City would not prove successful and decided to meet with Consul Rogelio Flores of the Mexican Consulate of Oxnard. Despite his concerns about the City’s response and backlash from a rather intimidating chapter of the Minuteman in Santa Maria, upon seeing the size and determination of the committee, Consul Flores took a brave step and told the committee, “Give me a location and a date, and I’ll be here”.The Mexican Consulate of Oxnard worked with the CICS to resume Mobile Consulate mobile consulate services to Santa Maria on October 22nd.  In a well-coordinated event with 60-plus volunteers participating, over 300 people received services that day without interference by anti-immigrant groups or police! This issue has become a strong catalyst as it made the lack of Latino civic engagement in a 70% Latino city painfully obvious.  The Committee for Improved Community Services now has a powerful victory to inspire fellow Latinos to become more engaged in electing city leaders that will stand with the community rather than deny its basic rights.  Recently the Immigration Committee has launched a vote by mail conversion campaign among low-propensity and Latino voters to improve turnout.  


  "Después de amenazas de alcalde, retorna consulado móvil"- Oct. 24th

Santa Barbara Immigration Committee pushed for more fair checkpoint policies!

  • In South County, board member and long time PUEBLO volunteer Tere Jurado heads the all-volunteer immigration committee, which has worked to enter into a dialogue with both County Sheriff Bill Brown and Police Chief Camerino Sanchez in a series of public forums.  Out of these forums, we have obtained between 2,500 and 3,000 pages of data from the Sheriff’s Department and a commitment from the police chief to eliminate 30-day impoundments for unlicensed drivers, saving these drivers between $1,500 and $2,000 per incident. 
  • Additionally, in Fall 2011, members of the immigration committee collaborated with faculty and graduate students from the University of California, Santa Barbara (UCSB) Center for New Racial Studies (UCNRS), on a survey, funded by a $20,000 grant from the Sociological Initiatives Foundation (SIF) that found serious issues of trust between the Latino community and the local police.
  • These relationships with local enforcement and this report will set the stage for upcoming campaigns to endorse pro-immigrant integration legislation coming online this election season: the COPA and TRUST Acts. 

THRIVE- Family Leadership Summit & Education Committees
  • PUEBLO has joined a collaborative with THRIVE and school districts in Santa Maria and Guadalupe to bringing together parents, students, educators, and community leaders to a 1-day, trilingual (English, Spanish, Mixtec) Family Leadership Summit on Saturday, April 21st. The goal of the Summit is to develop a core group of parent leaders with the knowledge, skills, tools, and support needed to successfully guide their own children and other families through their education from birth to college, as well as affect institutional change in local schools, service agencies and the community as a whole. PUEBLO’s primarily role is to support parents after the summit by coordinating Education Committees. In these committees PUEBLO organizers will support parents who wish to organize their own campaigns to improve the education of their children through policy advocacy, increased parent involvement, and civic participation.


Community College & High School Voter Registration Drives

  • PUEBLO has partnered with students at the local community college and high schools to implement voter registration drives focused on engaging Latino youth in the electoral process. PUEBLO organizers have provided administrative support and training on voter registration for the Allan Hancock College Associated Student Body Government and high school students at Santa Maria High School and Pioneer Valley High School. Together the youth have already registered over 300 voters since January. PUEBLO has coordinated a voter registration contest between the two high schools and secured a commitment from Allan Hancock College to sponsor a dance for the winning school